With all the hype lately about social media and social networking, have you considered the impact it could have on your business? In the last year alone, it has become more evident that just about everyone, whether on a personal level or on a business level, is moving toward some sort of connection using social media applications. Of course, the most popular ones these days are Twitter and Facebook. Our Olympic athletes are giving us live, up-to-date impressions of what it is going on in Vancouver, BC, Canada! How’s that for connecting with a fan base!
But, defining what is the right application for your business is where most companies and organizations fail to realize the potential and impact a specific social network can have on their business. First, realize there are two separate entities…your personal page or account and your business presence. These two ARE separate and should be treated as such! You DO NOT want family photos and what you did over the weekend to be visible to your clients and business associates. Simple to do and an absolute must is the creation of a business Fan page on Facebook. BUSINESSES have FANS – PEOPLE have FRIENDS!!! Need help in setting up your accounts and pages….give us a call at 530.913.0721 or email – debralee@creativewebsolutions4u.com. and we can help you get set up the right way!
There are hundreds of other social media outlets you can use in addition to the two listed above to network and help grow your business presence on the Internet. I have listed several of the more popular ones below.
These applications are great to use for link-building (I will discuss this on a later date) and growing contacts, fans, friends, bookmarking news articles, web sites, and more…..But, as with anything in life sometimes you can overload on too many sites. Be careful to only join and use those applicable to your business and ones that will help build your reputation. You do not want silly, goofy, socially or politically incorrect, or X-rated content on your site (again, unless that is the business you are in!). Good luck and get connected!!!
